The Extensions of Mountain Dew

In 1995, Mountain Dew became the first sponsor of, what is now known as, the X Games. The brand’s┬álegendary slogan “Do the Dew” was more than just a slogan, it represented the attitude of their loyal Dew drinkers who wanted to push the boundaries in sports and in culture. >> RELATED:┬áRead more about the History […]

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